Sales Data

RSS

While yogurt sales increased a bit; those of other cultured dairy products, like yogurt drinks, kefir and cottage cheese, are seeing greater sales growth.

Consumers’ preference for natural over processed shows in cheese sales. While natural cheese sales remained positive, processed cheese continues to see declines. Consumers are opting for natural slices, sticks and shredded cheese.

Dollar and unit sales are on the rise for both the sports and energy drink categories.

While skim/low-fat milk sales are struggling, flavored milk is a beacon of light and whole milk unit sales are up.

The ice cream category’s unit sales are practically in a standstill, while various segments like frozen yogurt and frozen dairy desserts are struggling.

Dairy suppliers might wonder if it is worth it to advertise and sell dairy products through online channels? Do consumers actually buy perishable items online? Will online grocery dramatically impact dairy suppliers? In short, the answer is yes.