The pickleball craze is sweeping the nation. While the sport began in Washington State in 1965, the number of people playing pickleball today is skyrocketing.

The Danone Fellowship Grant was established in 2010 to provide funding for novel studies of yogurt, probiotics, and the gut microbiome.

The COVID-19 pandemic increased consumer interest in immune health and sales of probiotic foods and beverages. Circana (previously IRI and NPD) reports that probiotic beverages have increased both dollar and unit sales for the past three years, and probiotics were found in over 30 beverage subcategories.

Prebiotics work as a fertilizer to boost growth of “good” bacteria, probiotics. Choosing the right pre-, pro- or postbiotic strains can help with unintentional weight gain, fatigue, sickness, and digestive health, experts note.
 

Probiotics are friendly microbes that safely enhance nutritional value in dairy products.

Consumers continue to seek functional products, while the ‘jury is out’ on hybrid products

While fermented foods and probiotics are trending, these nutrients have been essential in diets for 10,000 years. 

Danone North America, White Plains, N.Y. and Boulder, Colo., announced its latest innovation hitting grocery coolers: Activia+ Multi-Benefit Probiotic Yogurt Drinks.

Derek Neeley, vice president of marketing for Family and Wellness Yogurt brands, Danone North America, White Plains, N.Y., and Broomfield, Colo., joins us for Episode 17 of the “Let’s Talk Dairy” podcast to discuss trends in gut health immunity and the company’s new ready-to-drink (RTD) yogurt, Activia+ multi-benefit probiotic yogurt drinks.

Consumer interest in the healthfulness of the foods they eat has been growing for some time. Moreover, there is evidence that the COVID-19 pandemic has only ramped up consumer interest in foods that deliver health benefits.