Up until recently, cottage cheese was arguably one of the most yawn-worthy subcategories within the cultured dairy segment. With so much other innovation in the cultured dairy space, consumers likely viewed the product as bland and boring, and retail sales data reflected that reality.
About a decade ago, Greek yogurt was the game-changer in the U.S. cultured products space. But newer cultured dairy products are now providing some competition, and adding excitement to the dairy case.
Stay abreast of — and cater to — consumer preferences.
March 12, 2018
According to "The Yogurt Market and Yogurt Innovation, 3rd edition," a January report from the Packaged Facts division of Rockville, Md.-based MarketResearch.com, U.S. retail yogurt sales reached almost $9 billion in 2017. Sales of the creamy cultured dairy product increased at a compound annual growth rate of 2% between 2012 and 2017.