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    Milk

    The Dairy Alliance features top North Carolina QB and his mom in new campaign

    No. 1 college football recruit and his mom
    Courtesy of The Dairy Alliance
    October 28, 2025

    The Dairy Alliance, a nonprofit funded by dairy farm families in the Southeast is featuring top North Carolina high school quarterback Faizon Brandon and his mom, Rolanda in a new campaign.

    Ranked as the No. 1 recruit in the 2025 class, Brandon is already inspiring fans and fellow athletes alike with his leadership, determination, and drive. As part of Milk’s Got Game, Faizon and his mom share how real dairy milk plays a role in helping him stay strong and prepare for what’s ahead, both on and off the field. 

    "Faizon’s story is one of discipline and determination," said Joanne Engelhardt-Risko, vice president of strategic marketing at The Dairy Alliance. "With his mom’s encouragement and a commitment to staying strong, he continues to set a powerful example for student-athletes everywhere. Milk’s Got Game celebrates that kind of resilience and family bond." 

    Fueling his day with real dairy milk, Faizon gets 13 essential nutrients, including high-quality protein, to help him stay strong, energized, and ready for whatever comes next. 

    "Football has taught me the value of preparation and consistency," said Brandon. "I’m always training, studying, and taking care of my body. Real dairy milk helps me stay strong and ready for whatever comes next." 

    “Since his first steps, real dairy milk has kept him strong, energized, and focused,” said mother Rolanda Brandon. 

    Milk’s Got Game celebrates student-athletes across the Southeast who are fueled by family, community, and real dairy milk. From early morning practices to Friday night lights, The Dairy Alliance continues to highlight how dairy helps players of every level perform their best, both on the field and beyond. 

    KEYWORDS: Marketing marketing dairy products marketing of milk protein

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