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    Home » dairy marketing

    Articles Tagged with ''dairy marketing''

    Nina Dobrev

    Activia recruits Nina Dobrev and Daybreaker for virtual dance party

    The collaboration kicks off the brand’s revamped “Gut Health Challenge,” as part of the larger A to Z campaign that boosts awareness about the gut’s link to wellbeing.
    August 4, 2020

    Activia, a brand of White Plains, N.Y.- and Broomfield, Colo.-based Danone North America, said it is continuing on its mission as a modern gut health innovator by bringing to life a new collaboration with Daybreaker — the global morning dance movement and wellness community — and actor, producer and philanthropist Nina Dobrev.


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    Nicks Ice Cream pints

    Nick's Ice Cream hosting ice cream giveaway

    The company is offering a year's worth of free ice cream to one Instagram follower.
    July 20, 2020

    Having a “Nick name” has never been sweeter. As part of its National Ice Cream Day celebration on July 19, El Segundo, Calif.-based Nick's Ice Cream, maker of Swedish-style "better-for-you" ice cream with fewer calories and no added sugar, announced its first Instagram contest.


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    Westby Cooperative Creamery silo

    Westby Cooperative Creamery silo to get makeover as 50,000-pound cottage cheese container

    The creamery is best known for its World Championship 4% small curd cottage cheese, and an external silo wrap will help emphasize this prestigious recognition.
    July 9, 2020

    Westby Cooperative Creamery said it is giving its 6,280-gallon silo on Main Street in Westby, Wis., a facelift by wrapping it to look like a giant cottage cheese container.


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    Activia ad campaign

    Activia launches ‘A to Z’ ad campaign

    Activia’s new campaign and revamped ‘Gut Health Challenge’ aim to boost awareness among millennials and Gen Z of how connected the gut is to overall wellbeing.
    July 6, 2020

    Activia, a brand of White Plains, N.Y.- and Broomfield, Colo.-based Danone North America, said it is launching a new ad campaign titled “A to Z” to continue building on the brand’s evolution as a modern gut health innovator.


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    kathie canning editors memo

    Dairy processors make lemonade out of lemons

    kathie canning
    Kathie Canning
    June 16, 2020
    My daughter is a third grade teacher in Raleigh, N.C. Her school, like most others across the country, was forced to close amid the coronavirus pandemic.
    Read More
    Working Well app

    Light + Fit teams up with Juliane Hough for Working Well app

    The app was created in partnership with the Movemeant Foundation.
    May 8, 2020

    To add some light to remote workers’ lives during the COVID-19 crisis, Light + Fit — a brand of White Plains, N.Y.- and Broomfield, Colo.-based Danone North America — said it teamed up with Julianne Hough and her fitness platform, KINRGY, to launch a new app called Working Well.


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    kathie canning editors memo

    Position dairy products for niche markets

    kathie canning
    Kathie Canning
    April 17, 2020
    When it comes to foods that pregnant women crave, ice cream certainly ranks among the top 10. And now pregnant women across the United States can satisfy their cravings with an ice cream product that's actually endorsed by pregnancy experts.
    Read More
    kathie canning editors memo

    It’s time for a dairy pep rally

    kathie canning
    Kathie Canning
    March 17, 2020
    It's hard to beat a pep rally as a means to spur excitement among a collective high school student body before a big game. It's been a while (quite a while) since I was in high school, but I can close my eyes and still hear the cheers and the fight song thundering in the confines of my school's gymnasium.
    Read More
    Milk butter cheese photo courtesy of Edlong Dairy Technologies

    Identifying opportunities, embracing change in the dairy industry

    These are the best of times and the worst of times in our industry, and what we do today will greatly shape the outcomes of the future
    Blake Anderson
    February 28, 2020
    As we prepare to ramp up in 2020, there are many things the membership of the American Dairy Products Institute (ADPI) have on the top of our mind related to our industry. Following are a few topics that bubble up to the surface.
    Read More
    Tillamook Farmstyle cream cheese

    Tillamook, Postmates unite to deliver new Farmstyle cream cheese spreads, New York bagels

    For every (free!) order placed on Feb. 26, Tillamook will donate to local food agencies in each participating city.
    February 26, 2020

    Tillamook County Creamery Association said its recently released Farmstyle cream cheese spreads will be available for on-demand delivery exclusively on Postmates.


    Read More
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    July 8, 2026

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    The global cosmetics market is undergoing a major shift towards the use of natural bioactive ingredients as consumers grow more skeptical of traditional formulations and demand greater transparency and sustainability.

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