Articles Tagged with ''dairy marketing''

Dairy Foods and the Milk Processor Education Program are cooperating on a contest to honor the marketing efforts of fluid milk processors.

Human Nutrition 101 has always told us that dietary protein is essential for health and wellness. Dietary proteins provide amino acids, the building blocks of structural and functional compounds we need to live healthy and active lives.

How do you make food interactive? (Besides eating it, of course.) Dairy brands turn to social media to encourage consumers to share photos of food on Instagram, Facebook and Twitter.

On the marketing side, the dairy industry is defending the nutrition of its products, and having a little fun in doing so. On the operations side, dairies are investing in automation and storage capacity.

Early results show that our campaigns are effectively changing attitudes and motivating consumption. We must stay focused on the initiatives that help to move more milk, change consumer behavior and activate the industry to work hand-in-hand toward success.