Nurri launches Ultra-Filtered Protein Milk
Nurri launched Ultra-Filtered Protein Milk, now available at Walmart stores. Each serving delivers 20 grams of complete protein, is lactose-free, and is made with Grade A ultra-filtered milk.
Built using Nurri's proprietary ultra-filtration process, Nurri Ultra-Filtered Protein Milk delivers 20 grams of complete protein in every serving while maintaining the creamy taste and texture consumers expect from traditional milk. The lactose-free beverage contains less sugar than traditional milk and provides a convenient option for breakfast, post-workout needs, smoothies, coffee, baking, cereal, and everyday nutrition. With 20 grams of protein per serving, Nurri offers one of the highest-protein ultra-filtered milk products currently available in the category.
As more consumers prioritize protein-rich foods to support active lifestyles and everyday wellness, Nurri's new multiserve ultra-filtered protein milk provides an easy way to incorporate complete dairy protein into daily routines.
"Milk is already trusted and nutrient-rich, and Nurri Ultra-Filtered Protein Milk builds that foundation by providing even more protein and less sugar," said Adam Tollefson, Director of Nurri Business Unit. "It's innovation to deliver on what today's families are looking for: great-tasting nutrition that better aligns with their needs."
The launch of Nurri Ultra-Filtered Protein Milk brings a new high-protein, lactose-free dairy option to shoppers nationwide. The Nurri Ultra-Filtered Protein Milk line will be sold in four varieties:
- Nurri Ultra-Filtered Protein Milk 2%
- Nurri Ultra-Filtered Protein Milk Whole
- Nurri Ultra-Filtered Protein Milk Chocolate
- Nurri Ultra-Filtered Protein Milk Vanilla
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