WILDE introduces Protein Crackers
WILDE launched Protein Crackers.
WILDE builds its Protein Crackers with all-natural chicken breast, chicken bone broth, and real cheese. The result is an oven-baked cracker that delivers the nostalgic crunch and bold flavor today's snackers crave with 12 grams of protein per serving, the company said.
"Crackers haven't changed in decades. We rebuilt them with chicken breast as the No. 1 ingredient," said Jason Wright, founder and CEO of WILDE. "You get the crunch, the flavor, the snack you remember. But the protein is real and it comes from food you'd cook with. No fillers, no protein powder, no compromise on what a cracker should taste like."
WILDE Protein Crackers launch in four bold flavors: Classic Cheddar, Smoked Gouda, Buffalo Cheddar, and Hot Honey. Offered in sizes from 1.06 oz singles and multipacks to 9 oz family-size bags, they're built for everything from on-the-go snacking to sharing at home.
The launch of Protein Crackers coincides with expanded production capabilities as WILDE opens a 130,000-square-foot, owned-and-operated USDA-regulated facility. The new facility will expand production capacity sixfold, a critical step as WILDE scales operations as a $100 million brand with a retail footprint exceeding 30,000 doors nationwide.
WILDE Protein Crackers began rolling out nationally on My 28.
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