When looking at alternatives to traditional milk, as defined by Chicago-based market research firm Circana, one category clearly stands out: kefir. Sales of the refrigerated beverages are red hot, with dollar sales rising 23% year over year (YoY) to $211 million during the 52-week period ending June 15. This figure was bested by unit sales, which increased 26% YoY to 55 million.
The first plant-based coconut milk made with whole coconut meat delivers Whole Protein nutrition.
February 24, 2025
Whole Moon introduced a new coconut milk which the Albany, N.Y.-based company says is the first plant-based milk that uses whole coconut meat, no oils, creams or parts to deliver exceptional taste, superior nutrition and a richer, more satisfying experience.
In the 1967 musical “Doctor Doolittle,” Rex Harrison in the title role sings about being a “reluctant but sincere vegetarian,” as he hears piglet Gub-Gub’s squeals as sausage and bacon sizzle over an open flame.
Sales in several dairy alternative subcategories soured for the 52-week period ending June 16, according to new data provided by Chicago-based market research firm Circana.
The 1971 song by Harry Nilsson states “You put de lime in de coconut, you drank ‘em bottom up.” However, when it comes to the dairy industry, consumers are putting de lime in the milk and drinking it up.