Dairy Council of California’s trends tracking system is designed to identify issues early and follow their development to help the dairy community plan for the future.

Rising consumer demand is driving growth in health-minded food and beverages, ingredients.

Kids love milk, and, according to the latest research from MilkPEP, many of them would drink more of it if it were offered. While we know that kids represent the greatest milk volume opportunity, we also know that to win with them, we have to win over their most important influencer: mom.

Formulating dairy products for children can be tricky. Two essential ingredients are a clean label and a clever package, possibly adorned with Disney or Star Wars characters.

This past fall, Jim Mulhern, president and CEO of the National Milk Producers Federation (NMPF), told attendees to NMPF's annual meeting that he remains committed to achieving passage in Congress of the Dairy Pride Act, legislation in the Senate and House that would require FDA "to enforce existing food labeling standards and prevent misbranded plant-based imitators from appropriating federally defined dairy terms on their labels."