Non-Dairy Beverages

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Direct Refreshments LLC launched Splendid Blend, an all-natural mixture of orange juice and cranberry juice. With no added sugar, the drink contains 170 calories, which is lower than most other competing juices, the company says.

Denver-based Point Brands Inc., created citrus- and berry-flavored iXtreme Hydrator functional beverages, which are infused with electrolytes.

A new grab-and-go hydrating beverage is available from Los Angeles-based Victoria’s Kitchen Almond Water.

The Hain Celestial Group, Boulder, Colo., has a new line of all-natural energy shots featuring green tea.

Red Bull USA, Santa Monica, Calif., is launching three new flavored energy drinks called Red Bull Editions in March 2013.

There are many contenders in the world of nondairy beverages and new ones keep pouring in. Manufacturers of waters, juices, coffees and teas have to continually find ways to set their offerings apart from the competition.

Pom Wonderful launched its 100 percent pomegranate juice in single-serve 8-ounce bottles.

Based on the latest findings, it’s possible that consumers are passing up their local coffee and tea shops for the nearest grocery store because ready-to-drink coffee and tea sales are increasing. Data provided by SymphonyIRI Group, Chicago, show that sales in the shelf-stable tea/coffee ready-to-drink category rose 3.2% to $1.6 billion in the 52 weeks ended July 8, 2012, with the unit sales also showing an increase of 5.1% to 747.7 million.

Nescafé made by Nestle, Glendale, Calif., introduced Memento, a foaming instant-coffee beverage.