Non-Dairy Beverages

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Two-thirds of U.S. shoppers said they have consumed milk in the past month. Additionally, when looking for a good source of protein, 32% of U.S. shoppers said they look for packaged foods that contain dairy, according to a 2025 report from St. Louis-based Nextin Research by MarketPlace.

Whole Moon introduced a new coconut milk which the Albany, N.Y.-based company says is the first plant-based milk that uses whole coconut meat, no oils, creams or parts to deliver exceptional taste, superior nutrition and a richer, more satisfying experience.

Throne SPORT COFFEE introduced a Mint Mocha flavor to its ready-to-drink (RTD) coffee lineup.

Califia Farms unveiled two new single-serve versions of its popular Matcha Almond Latte and Chai Almond Latte — made with simple, plant-based ingredients and containing 40% less sugar than the  average single-serve coffee and tea blends, the Los Angeles based company says.

Does the winter chill have you craving a luxury resort vacation and a tropical (coffee) drink? Coffee mate, a brand of Nestlé USA, is bringing the vacay vibes with two limited-edition creamers inspired by the lush scenery and lavish lifestyles of the HBO Original Series, The White Lotus.

STōK Decaf Cold Brew is available in the brand's top two performing roasts, Unsweet and Not Too Sweet, and with a freshly designed, white label to differentiate from the original items.

Sales in the beverages category are mixed year-over-year (YoY), but there are plenty signs of strength. Declining subcategories certainly did not take it on the chin, perhaps a good sign for the industry.

Back by popular demand, MALK Organics has reintroduced its seasonal favorite, Holiday Nog, for a second year in a row.

With more than 50 years of expertise in the specialty bagged tea category, Celestial Seasonings, a brand of Boulder, Colo.-based Hain Celestial Group, announced it is adding two new Non-GMO Project Verified products with functional benefits.

The battle of dairy versus plant-based products continues to intensify with recent campaigns featuring celebrities on both sides of the coin. The “Got Milk?,” “Milk Does a Body Good” and newer campaigns have faced competition from “Ditch Milk” and other anti-milk advertising efforts.