Kerrygold introduces new ad campaign

Kerrygold launched its new "Make it gold with Kerrygold" campaign, a global creative platform designed to inspire consumers to elevate everyday meals with the unmistakable richness and quality of Kerrygold.
The campaign supports the Kerrygold masterbrand across both butter and cheese, celebrating the brand's iconic gold packaging as more than a signature—it's a symbol of a better cooking and eating experience.
With the "Make it gold with Kerrygold" platform, Kerrygold encourages consumers to transform everyday meals into something richer, creamier, and made with craft. Because when you cook with Kerrygold, the difference is unmistakable.
Created in partnership with BBDO, the campaign comes to life through a series of visually rich ads voiced by acclaimed Irish actor Nicola Coughlan. The work highlights the role Kerrygold plays in elevating simple, everyday dishes—bringing premium quality, authentic Irish heritage, and exceptional taste into kitchens around the world.
"Our "Make it gold with Kerrygold" campaign is a celebration of what makes Kerrygold truly special—our commitment to quality, our Irish heritage, and the rich, creamy taste from our finest milk from grass-fed cows," said Angela Madlangbayan, global head of marketing, Innovation and Insights at Ornua Foods. "We want to inspire consumers to see that even the simplest meals can be elevated when you start with the very best ingredients."
The campaign will roll out across television, digital, social, and retail channels, ensuring broad reach and engagement with consumers seeking to bring a more elevated, premium experience to their everyday meals.
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