Van Leeuwen teams with Lovesac for CitySac Covers
Courtesy of Van Leeuwen
Van Leeuwen Ice Cream is teaming with Lovesac, the home furnishing and technology brand, to launch a limited-edition, collection of custom CitySac Covers. Inspired by Van Leeuwen's flavors, it is in time for National Ice Cream Day (July 20).
The Lovesac x Van Leeuwen CitySac Covers are available in the following colors, and each feature a custom pocket, perfectly sized to hold an ice cream scoop or spoon - so a sweet treat is always within reach. All Covers are available for purchase with or without a CitySac Insert. The Lovesac x Van Leeuwen collection will be available on Lovesac.com/Lovesac-And-Van-Leeuwen while supplies last, starting July 18th at 10 a.m. EST.
- Honeycomb ($525): A golden caramel hue with a warm, toffee-inspired tone, this Cover captures the cozy richness of Van Leeuwen's best-selling Honeycomb ice cream.
- Sicilian Pistachio ($525): A lush green with a nutty undertone, this Cover is bold, refined, and layered with character – just like the ice cream it's inspired by.
- Strawberry ($525): Soft pink with a hint of blush, this cover feels like a scoop of summer. Made to be fresh, bright, and just the right amount of sweet.
"Honeycomb began as a limited-time special, and it took on a life of its own." Said Ben Van Leeuwen, CEO and co-founder. "People fell in love with it, and we quickly added it to the menu year-round, and it's now one of our most popular flavors. We're excited to celebrate the flavor on National Ice Cream Day, and to bring it to life in a new way with our friends at Lovesac."
"At Lovesac, we're always eager to collaborate with like-minded brands that share our commitment to delivering exceptional products to their customers," said Shawn Nelson, CEO and Founder of Lovesac. "I LOVE ice cream... especially Van Leeuwen, so we're beyond thrilled to partner with Van Leeuwen to celebrate the 10th Anniversary of Honeycomb, bringing limited-edition, ice cream-inspired CitySac Covers to Lovesac fans and ice cream enthusiasts nationwide."
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