Dairy Foods logo
search
cart
facebook twitter linkedin youtube
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Dairy Foods logo
  • NEWS
    • DAIRY REGULATIONS
  • PRODUCTS
    • New Products
    • Butter
    • Cheese
    • Cultured Dairy
    • Frozen Desserts
    • Ice Cream/Novelties
    • Milk
    • Non-Dairy Beverages
    • Sales Data
    • Whey, Milk Powder
    • Dairy Alternatives
  • INGREDIENTS
    • Cocoa
    • Colors/Flavors
    • Cultures/Enzymes
    • Fiber
    • Gums, Stabilizers, and Texturants
    • Inclusions
    • Omegas/Lipids
    • Prebiotics
    • Probiotics
    • Sweeteners
    • Other
  • OPERATIONS
    • SUSTAINABILITY
    • Equipment
    • Processing
    • Packaging
    • Food Safety & Sanitation
    • Membrane Technology
  • MEDIA
    • Dairy Foods TV
    • Podcasts
    • Webinars
  • DIRECTORIES
    • Buyers Guide
    • Dairy Plants USA
  • MEMBRANE FORUM
  • MORE
    • Associations
    • Dairy Foods' News & Views Newsletter
    • Blogs
    • Case Studies
    • Classifieds
    • Custom Content & Marketing Services
    • Dairy Foods Store
    • Market Research
    • Supplier Spotlights
    • Tradeshows and Events
    • Strategy Guides
  • AWARDS
    • Dairy Plant of the Year Award
    • Breakthrough Award
    • Dairy Processor of the Year
  • EMAGAZINE
    • eMagazines
    • Archive Issues
    • Contact
    • Advertise
    • SIGN UP!
    • Columnists
    • Dairy 100
    • State of the Industry Report
    New Dairy Products

    Van Leeuwen introduces limited-edition Piña Colada flavor

    Van Leeuwen
    Photo courtesy of Discover Puerto Rico
    July 3, 2024

    Discover Puerto Rico, the Destination Marketing Organization (DMO) for the Island, is collaborating with Van Leeuwen Ice Cream to celebrate National Piña Colada Day on July 10 across its New York City locations.

    Honoring the rich heritage of the Piña Colada, which originated in Puerto Rico and is claimed by the famed Caribe Hilton, this celebration marks the 70th anniversary of the iconic drink and Van Leeuwen's first-ever collaboration with a destination.

    To commemorate this special occasion, Van Leeuwen's expert team, alongside Discover Puerto Rico, Puerto Rican mixologist Roberto Berdecia and Don Q rum, have crafted an exclusive Piña Colada ice cream flavor. The limited-edition treat features vibrant packaging designed by talented local artist, Cristina Muñoz Laboy, whose stunning work can be found throughout the Island.

    "Bringing the vibrant flavors of Puerto Rico to the streets of New York City with this exclusive Piña Colada ice cream is a true celebration of our Island's rich heritage and culture," said Leah Chandler, CMO of Discover Puerto Rico. "In collaboration with Van Leeuwen Ice Cream, we are thrilled to share a scoop of paradise, melding the legacy of Puerto Rico's beloved cocktail with delicious creativity. By infusing the expertise of local mixologist Roberto Berdecia and the artistic vision of Cristina Muñoz Laboy, every spoonful promises an authentic taste of Puerto Rico. We can't wait for New Yorkers to experience the tropical magic and rich cultural tapestry of Puerto Rico with us!"

    On July 10, The Discover Puerto Rico and Van Leeuwen Ice Cream truck will tour New York City, distributing free scoops of the Piña Colada flavor and offering branded merchandise. For those who can't catch the truck, pints will be available for purchase at most Van Leeuwen NYC locations (except for Hudson Yards, Union Square, Grand Central, 97th & Broadway, and Roosevelt Field) while supplies last.

    "We are excited to partner with Discover Puerto Rico to create an exclusive flavor that pays homage to the beloved cocktail and celebrates the Island's beautiful culture," said Ben Van Leeuwen, co-founder and CEO of Van Leeuwen Ice Cream.

    KEYWORDS: ice cream new product

    Share This Story

    Looking for a reprint of this article?
    From high-res PDFs to custom plaques, order your copy today!

    Recommended Content

    JOIN TODAY
    to unlock your recommendations.

    Already have an account? Sign In

    • Lifeway Organic Kefir in different flavors inside a refrigerated grocery shelf.

      Dairy Foods names Lifeway Foods 2025 Processor of the Year

      Lifeway Foods donates $10,000 to wildfire victims,...
      Dairy Foods & Beverages
      By: Brian Berk
    • Two female farmers are standing in a field, holding a large milk canister, looking at several cows at dairy farm.

      Honoring Women Leaders Shaping the Dairy Industry

      For the fourth consecutive year, Dairy Foods is proud to...
      Innovation
      By: Barbara Harfmann
    • Main feature for State of the Industry with dairy products album cover with a gradient circular--patterned backgorund.

      2025 State of the Dairy Industry

      Welcome to the 2025 State of the Industry report. For...
      Ingredients for Dairy Processors
    Manage My Account
    • eMagazine Subscription
    • Dairy Foods News & Views Newsletter
    • Online Registration
    • Manage My Preferences
    • Subscription Customer Service
    • Connect with Dairy Foods

    More Videos

    Popular Stories

    Close up of man adding Greek yogurt while preparing healthy smoothie in the kitchen.

    An expert guide to dairy and GLP-1 receptor agonists

    Splash of milk in form of arm muscle. 3D illustration.

    Protein: The Powerhouse of Health and Wellness

    Grilling foods

    Dairy’s Enduring Moment: Why Resilience and Renewal Define Today’s Dairy Story

    Nominate your product for the 2026 Dairy Foods Product of the Year!


    MTF webinar


    Food Safety webinar

    Events

    July 8, 2026

    Membrane Purification Enables Clean Beauty Actives

    The global cosmetics market is undergoing a major shift towards the use of natural bioactive ingredients as consumers grow more skeptical of traditional formulations and demand greater transparency and sustainability.

    July 8, 2026

    Advancements in RO for Dairy Processing

    Reverse osmosis (RO) membranes are well established in dairy processing but continue to evolve to improve performance, reduce energy use, and increase operational longevity. 

    View All Submit An Event

    Products

    Probiotic Ice Cream: Science and Technology

    Probiotic Ice Cream: Science and Technology

    See More Products
    health and wellness


    plant of the year

    Related Articles

    • Kraft Pizza Mac & Cheese

      Kraft Mac & Cheese introduces limited-edition Pizza flavor

      See More
    • Stonyfiled Oh My Yog New England Maple

      Stonyfield introduces limited-edition Oh My Yog! flavor

      See More
    • Living in Gratitude kombucha

      GT’s Living Foods introduces limited-edition kombucha flavor

      See More

    Related Products

    See More Products
    • foods analysis.jpg

      Handbook of Dairy Foods Analysis, 2nd Edition

    • Manufacturing Yogurt and Fermented Milks, 2nd Edition

    • cow.jpg

      Understanding the Dairy Cow, 3rd Edition

    See More Products

    Related Directories

    • Armor Limited Inc.

      TUFCHEM™ Tiling Systems’ fully-vitrified tile from Armor Limited, Inc. is a smart investment, providing aesthetics and outstanding performance, turning your production areas into a showplace. Choose from a variety of colors and anti-slip textures in both rectangular and hexagonal shapes. Epoxy THINSET™ vibration setting process means less lippage and more impact resistance.
    ×

    Stay ahead of the curve. Unlock a dose of cutting-edge insights.

    Receive our premium content directly to your inbox.

    SIGN-UP TODAY
    • RESOURCES
      • Advertise
      • Contact Us
      • Directories
      • Store
      • Want More
    • SIGN UP TODAY
      • Create Account
      • eMagazine
      • Newsletter
      • Customer Service
      • Manage Preferences
    • SERVICES
      • Marketing Services
      • Reprints
      • Market Research
      • List Rental
      • Survey/Respondent Access
    • STAY CONNECTED
      • LinkedIn
      • Facebook
      • YouTube
      • X (Twitter)
    • PRIVACY
      • PRIVACY POLICY
      • TERMS & CONDITIONS
      • DO NOT SELL MY INFORMATION
      • PRIVACY REQUEST
      • ACCESSIBILITY

    Copyright ©2026. All Rights Reserved BNP Media, Inc. and BNP Media II, LLC.

    Design, CMS, Hosting & Web Development :: ePublishing