Thrive Frozen Nutrition’s high-protein ‘nutritious’ ice cream
Thrive Frozen Nutrition, Orlando, makes a high-protein ice cream with 24 vitamins and minerals, natural soluble fiber and four strains of live and active probiotic cultures. The company terms its premium ice cream as “nutritious.”
The ice cream is available in regular and no-sugar added varieties. It comes in vanilla, salted caramel, chocolate and buttered pecan flavors. The company redesigned its retail packaging earlier this year and repositioned the product for supermarkets.
The regular vanilla flavor contains 270 calories, 13 grams of fat, 28 grams of sugar, 6 grams of fiber and 9 grams of protein per 6-ounce serving. The no-sugar added vanilla contains 230 calories, 12 grams of fat, 6 grams of fiber, 5 grams of sugar (17 grams of sugar alcohol), and 9 grams of protien, per 6-ounce serving.
The ice cream is sold in pints for a suggested retail price $3.99-$4.99. It’s available nationwide at grocers like Jewel-Osco, Publix, Shop-Rite, Piggly Wiggly, Reasors, Martins, Homeland and Gistedes Markets.
In addition to selling pints to grocers, the company sells its ice cream to health care institutions, collegiate athletic programs and U.S. military commissaries. It’s sold via healthcare foodservice and collegiate sports nutrition programs in six-ounce, single-serving cups.
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