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    Home » Keywords » milk marketing

    Items Tagged with 'milk marketing'

    ARTICLES

    Team Milk NFT promotion

    ‘Got milk’ campaign partners with pro footballers for NFT giveaway

    The NFTs feature Team Milk athletes JuJu Smith-Schuster, Terry McLaurin and Justin Herbert.
    January 6, 2022

    The “got milk?” campaign from the Washington, D.C.-based Milk Processor Education Program (MilkPEP) is giving football fans the chance to win limited-edition non-fungible tokens (NFTs) featuring Team Milk athletes JuJu Smith-Schuster, Terry McLaurin and Justin Herbert.


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    DFA logo

    Dairy Farmers of America launches ‘Fuel Their Drive’ promotion

    The promotion, with 13 of the cooperative’s regional farmer-owned milk brands, will award $1 million to high school athletic programs across the country.
    September 16, 2021

    This fall, Dairy Farmers of America (DFA), along with 13 of its regional farmer-owned milk brands, said it is helping to fuel school athletic programs with the launch of its first-ever Fuel Their Drive promotion.


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    Fuel Up To Play 60 fresh approach

    Fuel Up to Play 60 takes ‘fresh approach’ to new school year

    GoNoodle partnership is also growing students’ exposure to dairy industry.
    September 13, 2021

    The dairy checkoff is positioning the farmer-founded Fuel Up to Play 60 program in a fresh way to help students and educators navigate the school year, said Dairy Management Inc. (DMI), which manages the dairy checkoff. 


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    CMAB back-to-school milk and cereal promotion

    CMAB kicks off back to school with retail milk and cereal campaign

    The breakfast promotion focuses on creative uses of the classic breakfast combination as children and families return to the classroom.
    August 18, 2021
    The California Milk Advisory Board (CMAB) announced the launch of a consumer promotion focused on family time during breakfast, featuring Real California milk and cereal, the classic breakfast duo.
    Read More
    got milk 2021 campaign

    Olympians Kristin Armstrong, Ariel Torres surprise shoppers from gym behind the supermarket milk section

    New ‘got milk?’ stunt celebrates dairy milk's performance-fueling power by revealing what really happens behind the milk fridge.
    July 8, 2021

    Several unsuspecting shoppers at an Albertsons supermarket in Boise, Idaho, were recently in for a shock when they ventured into the dairy section to buy milk.


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    Kai Lightner

    MilkPEP debuts ‘You’re Gonna Need Milk for That’ campaign

    Mountaineer, filmmaker Jimmy Chin filmed Kai Lightner in ‘The Wall’ for the campaign’s debut.
    May 19, 2021

    It’s 5:45 p.m. Elite sports climber Kai Lightner is walking down a bustling Kansas City street when his attention is arrested by something up above. He reaches for his milk, takes a drink, passes it to his mom and begins his ascent to the top of a 30-story building, where he comes face to face with a climbing wall.


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    Hood milk

    Hood milk and Museum of Science, Boston partner to celebrate the 'Science of Light'

    The partnership follows Hood’s debut of an improved LightBlock Bottle to protect milk from light.
    May 6, 2021

    HP Hood LLC (Hood), Lynnfield, Mass. announced a partnership with the Museum of Science, Boston, to offer family-friendly science experiments that focus on the science of light.


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    Shamrock Farms Beal Partnership

    Rockin’ Protein teams up with hoops star Bradley Beal

    Beal to lead roster of athletes and gamers who power up with Shamrock Farms’ ready-to-drink protein beverage.
    February 11, 2021

    Shamrock Farms and its Rockin’ Protein line of protein-packed milk beverages announced that professional basketball star Bradley Beal will join the brand as an athlete ambassador and captain of Team Rockin’.


    Read More
    General Mills got milk partnership

    General Mills Big G cereal and ‘got milk?’ team up for breakfast

    General Mills releases special-edition boxes featuring characters with milk mustaches to highlight the benefits of cereal and milk.
    January 6, 2021

    General Mills Big G cereal and the “got milk?” campaign from the Milk Processor Education Program (MilkPEP) announced a historic partnership designed to deliver even more fun along with the essential nutrition people need to fuel their mornings.


    Read More
    Got milk logo

    ‘Got milk?’ makes a return

    MilkPEP is bringing the iconic tagline forward on the national stage to a new generation of milk drinkers.
    August 3, 2020

    When things got tough this year, Americans went out and got milk — lots of it.


    Read More
    More Articles Tagged with 'milk marketing'
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    Events

    May 26, 2022

    Get Creative with Dairy Flavors

    The right flavor or flavor combination can add excitement to — and encourage trial of — new dairy products such as ice cream, cultured dairy products and dairy beverages. Conversely, the wrong flavor or flavor combination can result in new product failure.

    June 14, 2022

    Membrane Technology Forum

    The Membrane Technology Forum is the premier live event in the commercial membrane and membrane technology sector. This event covers the most important concepts and ideas from the fundamentals of membrane technology, fouling, and cleaning, to emerging new technologies and applications with real-world case studies discussing the problems, proposed solutions you can use today, and final results. The Membrane Technology Forum is the go-to event for processors, plant managers, engineers, chemists, equipment manufacturers, research & development professionals, sales & marketing specialists, technicians, and anyone working with membrane filtration.  The program features informative technical sessions covering current topics and emerging trends. Attendees will gain fresh ideas and proactive solutions to help their companies evolve with the changing trends in membrane technology.

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    Products

    Tharp & Young on Ice Cream: An Encyclopedic Guide to Ice Cream Science and Technology

    Tharp & Young on Ice Cream: An Encyclopedic Guide to Ice Cream Science and Technology

    An at once an all-inclusive guide to the meaning of hundreds of technical terms and ideas needed for ice cream manufacturing, as well as a practical introduction to the ingredients, freezing methods, flavoring, and packaging of ice cream, sherbet, sorbet, gelato, frozen yogurts, novelties and many other kinds of frozen desserts.

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