Borden Dairy said it entered into an official partnership with the Dallas Mavericks and American Airlines Center (ACC) in an exciting move to bring venue guests nutritious options for game and event nights.

Rani brings nearly 25 years of integrated marketing experience across consumer packaged goods companies and marketing agencies to the fluid milk promotion program.

Witten is encouraging fans to indulge in a glass of Promised Land’s Midnight Chocolate milk.

New ‘Time to Milk It!’ Fuel Up to Play 60 campaign spotlights real milk in schools

The first-to-market custom click-to-cart experience allows a consumers to choose his or her preferred milk brand and send to online grocery cart from shoppable ads.