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    Home » Authors » James Carper

    Articles by James Carper

    Jim Carper's Dairy Case

    James Carper
    July 29, 2011
    Welcome to Jim Carper's Dairy Case, a look at the new dairy products, companies and marketing efforts making the news. This week: Byrne Dairy, Borden Dairy, Pino Gelato, Mars Ice Cream's Dove tour, DCI Cheese, The Greek Gods yogurt, dairy prices and more.
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    Hamburgers Are 'Finnished' in This Week's FSIs

    James Carper
    July 27, 2011
    That American icon, the hamburger, gets the multi-culti treatment with imported cheese in this week’s free-standing inserts.

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    Jim Carper's Dairy Case

    James Carper
    July 8, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: Perry's Ice Cream, MaggieMoo, Kemp's, Cheese Culture: A Whey of Life, Golden Penguin winners and more.

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    Jim Carper's Dairy Case

    James Carper
    June 24, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: weekly dairy product prices, Lifeway's Starfruit Cafe, HP Hood's dairy recipe contest, breakfast and snacking trend reports, Frome Cheese Show seeks entries, food-related courses at Rutgers, Green Dairy Summit set for China.

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    Dairy Marketers Launch Contests in this week's FSIs

    James Carper
    June 20, 2011
    Dean Foods awards $10k for a milkshake recipe and HP Hood offers tickets to a Sprint Cup automobile race in this week’s free-standing inserts. Also in this issue: Kraft cheeses, Breakstone's sour cream, Jell-O desserts, Edwards' frozen dairy desserts, DiLusso cheese, General Mills' Yoplait and Abbott Nutrition's PediaSure.
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    Dairy Marketers Strike Indulgent, Healthy Tones in this week's FSIs

    James Carper
    June 14, 2011
    Cold Stone Creamery suggests an ice cream cake for dad, while Oprah Winfrey’s personal trainer offers a low-cal alternative to butter in this week’s free-standing inserts. Overall, dairy-related FSIs were scant.
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    Mr. Food says dairy is 'so good' in this week's FSIs

    James Carper
    June 6, 2011
    Daisy, Kraft, Land O’Lakes and Sargento are among the brands featured with celebrity pitchman Mr. Food in a free-standing insert promoting June Dairy Month, a campaign by the National Frozen & Refrigerated Foods Association. Elsewhere in the FSIs: Breakstone's, Nesquik, Edy's, Dannon and more.
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    Jim Carper's Dairy Case

    James Carper
    June 3, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: International Dairy Foods Association, Haagen-Dazs, Breyers, Popsicle, Liberte, Laughing Cow, Lovin’ Spoonful and more.
    Read More

    Jim Carper's Dairy Case

    James Carper
    May 27, 2011
    Welcome to the dairy case, a round-up of what’s new in products, companies and marketing. In this issue: Lioni Latticini Inc., Robeks, The Cheese Importers Association of America, Kemps, Baskin-Robbins, MaggieMoo's, Dreyer’s (Edy’s) and more.
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    Dairy Marketers Get Cultured in this Week's FSIs

    James Carper
    May 23, 2011

    Dairy processors promote yogurt, dips, cottage cheese and salad dressing in this week’s free-standing inserts. Jamba Juice touts its retail smoothie line, Marzetti has a yogurt veggie dip and Kraft’s Breakstone challenges yogurt on protein content. Elsewhere: Unilever (Magnum, Breyers and Country Crock), Mars Chocolates’ cheese-filled Combos, Sargento and more.

     


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