To support the launch, BODYARMOR is also introducing Fitness Never Rests, a new digital campaign featuring longtime brand partner and professional football quarterback Joe Burrow.
It is an oven-baked cracker that delivers the nostalgic crunch and bold flavor today's snackers crave with 12 grams of protein per serving, the company said.
OIKOS Protein Shakes deliver 30g of complete protein, 5g of prebiotic fiber to support digestive health and Vitamins A & D for immune system support, all with 1g total sugar, 0g added sugar and no artificial sweeteners or flavors.
Available in a kid-approved Sweet Cream flavor, the clean, protein-based powder supports healthy growth and development for children who need additional protein and calories, including picky eaters and kids struggling to gain healthy weight, the company said.
Available in three varieties: Mild Cheddar Shredded Cheese, Mozzarella Shredded Cheese and Mozzarella String Cheese, each new product is made with real dairy and delivers 0g of lactose.
GOGODairyProtein: Thick, creamy, and packed with 10g of protein from real milk and fruit. It is made with real fruit and available in Mixed Berry and Strawberry flavors—designed for active lifestyles, is included in the launch.