Pop-Tarts teams with Chain to produce new ice cream sandwich flavors

Pop-Tarts is teaming up with Chain, known for its playful collaborations and reimagined takes on Pop-Cuisine, to test out two new Pop-Tarts Ice Cream Sandwich flavors in celebration of National Ice Cream Sandwich Day (Aug. 2).

Pop-Tarts Ice Cream Sandwiches by Chain pop-up will be coming to Los Angeles where attendees will have their choice of two sweet toaster pastry treats inspired by viral flavor trends.

Flavors that can be tried or replicated include:

Pop-Tarts Strawberry Matcha Ice Cream Sandwich: This playful blend of classic and modern flavors combines the beloved Pop-Tarts Frosted Strawberry toaster pastries with the earthy sophistication of matcha ice cream, complete with a sweet strawberry swirl.
Pop-Tarts Dubai Chocolate Ice Cream Sandwich: Inspired by the rich Dubai chocolate that has taken the internet by storm, this ice cream sandwich combines decadent Pop-Tarts Frosted Chocolate Fudge toaster pastries and pistachio ice cream folded with toasted kadaifi and a tahini-chocolate swirl.
You can find Pop-Tarts Frosted Strawberry and Pop-Tarts Frosted Chocolate Fudge toaster pastries at retailers nationwide. Pop-Tarts Ice Cream Sandwiches – available in Frosted Brown Sugar Cinnamon, Frosted Strawberry, and Frosted Chocolate Fudge flavors – are available in the frozen aisle nationwide.

"At Pop-Tarts, we're always looking for ways to surprise and delight our fans with innovative flavor experiences," said Leslie Serro, Sweet Snacking Vice President of Marketing, Kellanova. “We partnered with Chain to reimagine the classic ice cream sandwich with Crazy Good flavor pairings like Frosted Strawberry with matcha ice cream and Chocolate Fudge with pistachio ice cream. Whether joining us at the truck or recreating the recipes at home, we can't wait to hear what our fans think!”