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    Dairy Processor News

    Truly Grass Fed distribution expands in the United States

    Truly Grass Fed.jpg
    June 24, 2024

    Truly Grass Fed announced significant distribution expansions with several major retailers across the United States.

    Over the last 12 months, Truly Grass Fed has expanded its retail footprint with new products and additional SKUs now available in the following stores:

    • Sprouts Farmers Market: Following more limited distribution, Sprouts will now be offering Truly Grass Fed's Natural Aged and Natural Sharp Cheddar Hand Cut Slices year-round in stores nationwide, responding to consumer demand and becoming the first national distributor of these premium items.
    • Natural Grocers: Natural Grocers is adding Truly Grass Fed's selection of 95% grass-fed butter sticks to shelves across the country joining its already popular butter block products. Shoppers in stores nationwide will also be able to stock up on the brand's Gluten Free Original Oat Milk and Extra Creamy Oat Milk delivering the brand's signature rich, creamy taste and high nutritional value to more consumers than ever before.
    • New Seasons Market: On the West Coast, New Seasons Market has also introduced Truly Grass Fed's array of butter blocks to select locations across California, meeting the demands of consumers who prioritize quality and products crafted to the highest levels of care.
    • MOM's Organic Market: Truly Grass Fed's new Maker's Blend cheese will be available at MOM's Organic Market locations at the start of summer, offering consumers a unique blend that exemplifies the brand's dedication to craftsmanship and taste.

    "Our expansion into these major retailers is a testament to the growing demand for natural, ethically sourced dairy and oat products," said Jaclyn Crabbe, Marketing Director for Truly Grass Fed. "We're excited to see shoppers' increased interest in our brand and we look forward to bringing the taste of Ireland's green fields to even more households across the country."

    KEYWORDS: butter

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