Jennifer Mann, executive vice president and president of Coca‑Cola’s North America Operating Unit, and Tim Doelman, CEO of fairlife, were joined by New York Gov. Kathy Hochul to commemorate the exciting milestone. County Executive Adam Bello, Webster Town Supervisor Tom Flaherty, and other elected officials and local leaders were also in attendance.

Upon completion, the fairlife production facility will span 745,000 square feet and will stand on a lot of approximately 110 acres. The facility will take in five to six million pounds of milk per day from local dairy farmers, which will help support ongoing local dairy farm jobs.

“We are thrilled to be laying the foundation for fairlife’s next phase of growth as we begin construction of the Webster facility, enabling greater distribution of our products in the Northeast and across the country,” said Doelman. “We are grateful for the collaboration and support we have received from the town of Webster throughout this process and continue to value our growing partnership with the Webster community.”

The Town of Webster was strategically chosen by The Coca‑Cola Co. and fairlife teams for its proximity to New York's dairy co-operatives in the Rochester and Niagara regions.

“New York State is one of the best places in the country to build a business. We're proud to welcome The Coca‑Cola Co. and fairlife’s dairy production facility, which represents a $650 million investment in Monroe County,” said Hochul. “Coming from a family of Irish dairy farmers, this is personal to me — and soon, it will be personal to thousands of Finger Lakes residents who will have access to jobs and economic opportunity. I'm committed to making strategic investments in New York’s agribusinesses to secure our place as one of the top dairy producers in the nation, create good manufacturing jobs, and move our state’s economy forward.”

“Breaking ground on the new fairlife facility here in Webster marks an important milestone for The Coca‑Cola Co.’s presence in New York,” said Mann. “The facility will build upon our strong legacy of economic impact in the state, adding competitive jobs and further bolstering economic vitality for New Yorkers.”

The production facility is anticipated to be operational starting in Q4 2025.

The new facility will be optimized for sustainability, utilizing improved efficiencies, new hardware, and better monitoring that will together lessen its environmental footprint. Specifically, the Webster facility will have technology that uses stormwater for irrigation and cooling; electric vehicle chargers and designated parking spaces; LED intelligent control lighting with clock times, delay timers, photocells, and occupancy sensors; and automatic conveyors and HVAC systems that switch off when not in use.