Boursin Cheese and Lance Bass help overcome holiday stress with new Connection Collection
Limited-edition flavor Black Truffle & Sea Salt elevates cheeseboards.
Boursin Cheese, a brand of Chicago-based Bel Brands, announced it is bringing back Maison Boursin, a house of entertaining inspiration, to alleviate the stress hosts experience. The company notes that this time of year is synonymous with gatherings, but it often comes with unwanted stress for those who are hosting the festivities.
With the help of this year’s Host in Residence, musician Lance Bass and the Maison Boursin Connection Collection, which includes everything from matte gold serving spoons and a ceramic platter, to twisted candles and matching candle holders, to conversation cards, hosts and guests will be “able to connect and mingle, with a little holiday jingle.”
And holiday entertaining with Boursin’s creamy, crumbly cheeses such as Boursin Garlic & Fine Herbs, Boursin Bites Garlic & Fine Herbs and its new limited-edition flavor Black Truffle & Sea Salt eiincls the secret, showstopping ingredient that brings the holiday spirit and people together — whether it’s at the center of a cheeseboard or used for easy-but-elegant appetizers and flavor-packed sides.
Through November 21, cheese fans can check out BoursinCollection.com to enter for a chance to win their own limited-edition Maison Boursin Connection Collection, which is valued at more than $550.
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