Chicago-based and family-owned Greenridge Farm announced that it is officially rebranding to Greenridge, noting that the rebrand better reflects the company’s ethos of delivering high-quality meats and cheeses 

The company specializes in all-natural, clean-label deli meats, sausages, snack sticks, cheeses and condiments and remains committed to sourcing the freshest ingredients and producing artisanal meats using proprietary spice blends to season their pork, turkey, chicken and beef, which are all hand-trimmed, slow-marinated and naturally smoked.

The company debuted its updated name, website, and logo and is rolling out new packaging on all productsto retailers and foodservice partners, it says.

The new website features an expanded eCommerce platform for customers to order directly from their Chicagoland facility, a state-of-the-art store finder, a robust archive of popular recipes featuring Greenridge's top products, and a blog with custom content covering food, health and lifestyle.

"As Greenridge steps into the next phase of growth, it made sense to rebrand with a cleaner, more minimal look,” says Co-Founder Sebastian Madej. “While we continue to source our meats from throughout the Midwest it was only natural to solely use the Greenridge name, and both the updated name and look reflect our commitment to bringing the highest quality products to our expanding customer base. We are so thrilled to launch this rebrand and highlight our expanding Naturals line, across multiple platforms and bring the Greenridge name into households across the country.”  

Founded in 2008, Greenridge offers more than 100 products including its popular Oven Roasted Ham off the Bone, Tacchino Arrosto Oven Roasted Turkey, as well as a selection of specialty meats including Chicken Liver Pate, Headcheese, Coppa di Testa, and Pancetta, alongside pre-sliced cheeses and mustards.