Chicago-based Fairlife LLC says it combined ultrafiltered milk with natural flavors to create Fairlife Nutrition Plan nutrition shakes. The high-protein beverages have a smooth, creamy texture and strong nutrition profile. Available in conveniently sized 11.5-ounce bottles that fit busy lifestyles, they contains 30 grams of high-quality dairy protein, 2 grams of sugar, 150 calories, eight essential vitamins and minerals; they offer 60% of the recommended daily value of calcium. Available in Chocolate, Salted Caramel, Coffee and Vanilla flavors, the ready-to-drink shakes are sold in a variety of multipack options and prices, including four-packs, 12-packs and 18-packs, with suggested retail prices ranging from $7.99 to $23.99. Fairlife Nutrition Plan can be found on the shelf-stable aisles of Sam's Club, BJ's Wholesale Club and Costco locations, as well as select Walmart stores.
Fairlife launches dairy-based nutrition shakes
May 4, 2021