Velvet Ice Cream introduces fruit-forward ice cream and frozen novelties flavors
Blueberry Cheesecake and Blackberry Cobbler lead new flavor lineup.
Velvet Ice Cream, a fourth-generation ice cream maker based in Utica, Ohio, said it introduced a variety of new flavors across its product lines. The flavors celebrate the tastes of spring and summer with fruit-forward options along with a nod to classic summer fruits and desserts.
“After more than a century of serving ice cream lovers, it’s still exciting every time we introduce new flavors and tastes to our customers,” said Luconda Dager, president, Velvet Ice Cream. “People look forward to the new offerings each season, and our product development team really knocked it out of the park this year.”
Velvet said its 56-ounce premium ice cream, which already was available in 30 signature rich flavors, is now available in Blueberry Cheesecake, which includes rich cheesecake ice cream, swirls of blueberry, bits of graham cracker and chunks of decadent cheesecake. Another new flavor is Blackberry Cobbler: a spin on a comfort food favorite. It features creamy vanilla ice cream swirled with a decadent blackberry sauce and chunks of crisp cobbler.
Velvet said its ice cream sandwiches not only have two new flavors, but also have a brand-new package design. The flavors include Choc-Full-O-Mint (mint ice cream sandwiched between two chocolate wafers) and Whole Lotta Chocolate (classic chocolate ice cream sandwiched between two chocolate wafers).
The flavors will be available at grocery and convenience stores throughout the Velvet distribution areas, as well as in more than three dozen dipping parlors. These include Velvet’s Ye Olde Mill in Utica, which will open at a yet-to-be-determined date when the state’s shelter-in-place order has lifted, the company said.