In response to the COVID-19 pandemic, Rumiano Cheese Co., Willows, Calif., said it launched three new Redwood Coast cheeses to help support front-line health care workers in California. From April 27 through the month of May, $1 from the sale of every package of Redwood Coast globally inspired cheese will benefit the University of California San Francisco COVID-19 Response Fund and various other nonprofit organizations across California.
Rumiano said the three new flavors in the Redwood Coast line include Wild Arabian Nights (Monterey Jack with za’atar seasoning), Borderline Blaze (smoked jalapeño cheddar) and Tuscan Temptress (mozzarella with basil and sun-dried tomato). These new cheeses join an already established collection featuring Sriracha Jack, Seoul Spice and Island Fire Dance. Launched in 2019, the evolving line is available in 8-ounce blocks at natural food stores and major grocery chains.
“This product release could have been delayed due the pandemic, but instead we decided to move up the release so that we could make an impact on our community during a time of need,” said Joe Baird, CEO, Rumiano Cheese Co. “We are grateful for the front-line health care workers who are fighting the battle against COVID-19 and serving our community during the country’s most challenging times. We continue to look for ways we can help, and this is the first step.”
Rumiano said its Redwood Coast line features rich and delicious cheeses that are crafted with locally sourced fresh milk from small family farms that go the extra mile for grass-fed milk production. Year-round access to pastures and natural grazing of coastal grasses in Northwest California allow the cows to roam freely.