Dollar and unit sales for the ice cream category were looking good as numbers ticked up. Some frozen novelties also enjoyed a sales boost, but many struggled. Meanwhile, sales dropped for sherbet, sorbet and frozen dairy desserts.
The ice cream/sherbet category’s dollar sales increased 3.7% to $6.7 billion and unit sales were up 2.6% to 1.7 billion, according to Information Resources Inc. (IRI), Chicago, for the 52 weeks June 11, 2017. In the frozen novelties category, dollar sales improved 1.6% to $4.9 million, but unit sales decreased 0.8% to 1.5 million.