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The updated cheese packaging features identifiable Dutch painters and tasting notes.
February 4, 2020
A Dutch Masterpiece, a cheese brand of FrieslandCampina, Amersfoort, Netherlands, said it unveiled a new brand redesign for 2020, which includes new packaging and a revamped website.
The update includes new packaging, website, integrated marketing campaign and product innovations.
January 13, 2020
As Perry’s Ice Cream Company Inc., an Akron, N.Y.-based Great Lakes regional brand, begins its 102nd year in business, the company said it is debuting its first brand identity refresh and packaging evolution since 2007.
A La Mode Shoppe, a New-York based ice cream company, announced its transition to all-natural ingredients along with the introduction of new packaging for it’s A La Mode brand.
Dairy branding and messaging is stuck in the last century. Consumers today want health information and benefits. When a shopper picks up your milk carton, does she receive the wrong message? It’s probably time for a redesign.
A leading package designer shows how to improve your dairy's branding and consumer messaging in order to compete with nondairy milks and other beverages.
Ten-hut! In this boot camp in the basics of good brand packaging, you’ll learn to be innovative and forward thinking. With FDA-mandated changes coming, now is the time to re-think your approach to packaging.