Milk

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The competition, which focuses on accelerating value-added products using real milk, features an immersive mentorship program and access to non-dilutive capital and an innovation ecosystem for brand growth.

Two-thirds of U.S. shoppers said they have consumed milk in the past month. Additionally, when looking for a good source of protein, 32% of U.S. shoppers said they look for packaged foods that contain dairy, according to a 2025 report from St. Louis-based Nextin Research by MarketPlace.

Congress is considering legislation that would once again allow schools to serve whole milk to their students. Earlier this year, the Whole Milk for Healthy Kids Act was reintroduced with bipartisan support in both the House and Senate. 

Beyond the diversity, equity and inclusion headlines lies a  deeper truth: ensuring that diverse populations have access to nutritional foods like dairy.

These steps pave the way for acceptance of TruActive treatment of liquid raw milk as early as 2027.

Immediately upon walking into Land O’Lakes Inc.’s headquarters, the first thing one might notice is the family-friendly atmosphere.

A couple of months ago, I opined the success of the dairy industry has been underreported. This month, I have the numbers to back up this comment. 

Inspired by the Weis Mango & Ice cream bars, the Breaka Weis Mango & Cream flavored milk is now available in grocery and convenience stores across Queensland in Australia.

Designed to appeal to consumers who seek added benefits from their beverages, TruMoo Zero provides 13 grams of protein, which is 50% more protein than regular chocolate milk and no added sugar, DFA stated.

Fandemonium around professional athletes like Lionel Messi, Caitlin Clark, and Coco Gauff is definitely sparking interest in sports and nutrition among Gen Zers (ages 12 to 27) and causing this group to focus more on personal nutrition and exercise routines.