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    Home » advertising of dairy foods

    Articles Tagged with ''advertising of dairy foods''

    0_Kerrygold_TheRunaway_Hero.jpg

    Kerrygold debuts new ad campaign

    Kerrygold's campaign focuses on the role of the dinner table at a time when families are increasingly challenged for quality time spent together due to the demands of being constantly 'plugged in' or on the go.
    November 6, 2023

    The campaign – 'May your table always be full' – aims to illustrate the power of reconnecting with friends and family at mealtimes amid the fast-paced pressures of everyday modern life.


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    PilkandCookies.jpg

    Pepsi teams with Santa and actress Lindsay Lohan to encourage consumers to enjoy “Pilk”

    Combining Pepsi and Milk, known as “dirty soda,” must-have trending combination that could win consumers cash.
    December 20, 2022

    This holiday season, Pepsi is giving milk and cookies — a favorite tradition to leave out for Santa — a surprising and naughty new twist with the introduction of Pilk and Cookies. The must-have drink combines the crispness of Pepsi with the subtly sweet and creamy taste of milk, traditionally topped with creamer, the Purchase, N.Y.-company says.


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    AnaPichardo.jpg

    Milk a big part of New York City Marathon

    Milk is redirecting the spotlight to women with the launch of 26.2.
    November 1, 2022

    26.2 is committed to sponsoring this year's female marathoners while simultaneously supporting the next generation of female runners in partnership with Girls on the Run, an organization dedicated to empowering young girls through running. 


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    grocery shopping

    Times are changing in the dairy industry

    Columnist Brad Legreid urges ‘don’t get left behind’
    Brad Legreid
    July 27, 2022

    Society is changing. As the baby boomer generation ages, and slowly leaves this world, a new force of consumers is emerging and challenging the way the dairy industry does business.


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    The importance of trade promotion for dairy

    Achieving the best value for trade spend is critical for a brand’s continued growth, gain in market share and profitability.
    Rajeev Prabhakar
    Rajeev Prabhakar
    July 7, 2021

    Leaders in the dairy industry are increasingly more aware of how competition has grown, with brands spending hundreds of millions of dollars for shopper loyalty.


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    Oikos Triple Zero NFL logo

    Oikos Triple Zero partners with New York Giants’ Saquon Barkley for ad series

    The ad series champions everyday strength.
    August 18, 2020

    Danone North America, headquartered in White Plains, N.Y., and Broomfield, Colo., said its Oikos Triple Zero brand is celebrating the National Football League (NFL) season kickoff with two new ads, starring New York Giants running back Saquon Barkley, as part of its “Stronger Makes Everything Better” campaign.


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    Got milk logo

    ‘Got milk?’ makes a return

    MilkPEP is bringing the iconic tagline forward on the national stage to a new generation of milk drinkers.
    August 3, 2020

    When things got tough this year, Americans went out and got milk — lots of it.


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    The laughing cow

    The Laughing Cow reformulates its cheese wedges

    The brand also launched a nationwide ad campaign.
    March 19, 2020
    The Laughing Cow, a brand of Chicago-based Bel Brands USA, says it reformulated its cheese wedges.
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    siggis yogurt

    Siggi’s unveils new ad campaign

    The campaign features Founder Siggi Hilmarsson.
    January 16, 2020
    Siggi's, creator of the Siggi's brand of lower-sugar yogurt with simple ingredients, announced the launch of its new advertising campaign.
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    friendship dairies

    Friendship Dairies embarks on comedic campaign for cottage cheese

    The ‘Smooth Off Challenge’ captures the chemistry that happens only between girlfriends who get together to banter and riff.
    May 22, 2019

    The ‘Smooth Off Challenge’ captures the chemistry that happens only between girlfriends who get together to banter and riff.


    Read More
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    July 8, 2026

    Membrane Purification Enables Clean Beauty Actives

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    July 8, 2026

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