Wells to debut Nutella Ice Cream and Kinder Bueno Frozen Desserts

Wells Enterprises will debut Nutella Ice Cream and Kinder Bueno Frozen Dessert at the upcoming NACS Show in Chicago, October 14 to 17.
The two new frozen treats, available in both pints and cones, will begin shipping to convenience distributors on Dec. 1, with broader retail distribution planned for spring 2026.
"Wells has a century of ice cream expertise and a passion for innovation," said Isabella Chia, chief marketing officer at Wells Enterprises. "By combining that expertise with the global love of Nutella and Kinder Bueno, we are opening a new premium space in frozen treats that delights consumers, strengthens the frozen aisle, and drives incremental sales for our retail and convenience partners."
Nutella Ice Cream delivers the taste of Nutella with swirls of Nutella in every bite, available in 14-fluid-ounce pints and 3.04-fluid-ounce single-serve cones.
Kinder Bueno Frozen Dessert features creamy hazelnut flavored frozen dessert with a delightful combination of tastes and crispy textures that brings the signature Kinder Bueno one-of-a-kind experience into frozen. Available in 14-fluid-ounce pints and 3.04-fluid-ounce single-serve cones.
"Nutella Ice Cream and Kinder Bueno Frozen Dessert are just the beginning of a pipeline of bold new concepts designed to keep convenience-store and grocery freezers exciting and profitable," Chia added. "These launches underscore Wells' commitment to category-leading innovation and to partnering with retailers to create new growth across the frozen dessert aisle."
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