Land O'Lakes collaborates with footwear brand for butter-yellow sneakers
Land O'Lakes has collaborated with footwear brand Clove for a limited-edition line of butter-yellow shoes to give back to the communities both companies care about.
Featuring the viral color of the moment and creamy, textural design elements, the butter-yellow sneakers are available now at goclove.com, while supplies last. As part of the launch, Land O'Lakes will donate $15,000 in butter (approximately 3,744 pounds) and Clove will donate 88 pairs of sneakers to Philabundance, one of the largest food banks in Philadelphia — where Clove is based and in a region that many Land O'Lakes farmer-members call home. In doing so, they will help provide comfort to families and frontline workers who spend long hours on their feet.
"We are so excited to collaborate with Clove Shoes and take a moment to celebrate the color of the moment, but also our everyday favorite, butter yellow," said Heather Anfang, president of Land O'Lakes Dairy Foods. "As a company who shares our values of community, hard work and comfort, we are thrilled for the launch of their shoe but also for our shared donation to those in need in an important area for our two brands in Philadelphia."
"Clove footwear is rooted in the belief that when people feel good, they can care for others," explains Jordyn Amoroso, Co-founder and chief Brand officer of Clove. "Partnering with Land O'Lakes lets us bring that philosophy to life in a flavorful new way."
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