In the business world, leading with transparency means honoring one’s commitments even when one is forced to make difficult decisions. Transparency and simplicity in food labels continue driving growth in the dairy industry, particularly as the rise of “clean eating” and nutritional claims like natural, organic, and non-GMO are being sought out by health-conscious consumers.
According to market research firm MarketsandMarkets, the global clean-label ingredients market size is projected to grow from $38.8 billion in 2020 to $64.1 billion by 2026, at a compound annual growth rate (CAGR) of 8.3% during the forecast period.