2021 State of the Industry: Ingredients share greetings from Innovation Highway
It is life in the fast lane for dairy ingredient developers, as the suppliers rush to meet the breakneck shopper demand for wellness-oriented products.
The road to health and wellness is getting more congested. With a rapidly expanding base of consumers seeking and embracing dairy products with better-for-you attributes, processors are leveraging the ingredients that will drive traffic.
Indeed, the sharper consumer focus on healthy eating is having a significant impact on dairy product development. As more shoppers seek selections with such attributes as low in sugar and fat or rich in nutrients, ingredient suppliers are moving to support the growing demand for nutritious offerings.