The Martin Bauer Group acquires majority interest in Power Brands
The acquisition is part of Martin Bauer’s growth strategy.
The Martin Bauer Group, a Secaucus, N.J.-based manufacturer and provider of quality teas and botanicals, said it acquired a majority interest in Power Brands. Power Brands is a beverage development, formulation, production and marketing service company based in Los Angeles.
The acquisition of Power Brands is consistent with Marin Bauer’s growth strategy pursued over the past three years in North America, including the 2018 opening of its first liquid ingredient plant in Bethlehem, Pa., the 2019 acquisition of BI Nutraceuticals and the 2020 acquisition of Core Botanica. Martin Bauer said it is now adding critical innovation capabilities to its portfolio.