CoBank: Dairy supply chains will need to adjust as consumer behavior changes
COVID-19 is causing shifts and uncertainty in purchasing patterns and consumption habits.
COVID-19 is dramatically affecting consumer habits and dairy supply chains as foodservice demand plummets and grocery sales surge, according to Denver-based cooperative bank CoBank. Consumers struggling with job losses and economic uncertainty quickly returned to buying basic dairy products such as fluid milk, commodity cheese and butter.
A new report from CoBank’s Knowledge Exchange indicates that consumer behavior will be different for the next 12 to 18 months than it was pre-pandemic, and as that behavior takes root, dairy supply chains will need to adjust from farm to fork.