Babybel creates spiraled version of string cheese
The Mini Rolls are designed to be snackable.
Babybel, a part of Bel Brands USA, Chicago, introduced Mini Rolls: spiral-shaped, individually packaged cheese snacks. The offering is designed to be a new twist on a classic dairy snack of string cheese, Babybel said.
“Kids will have fun pulling, peeling and twisting their Babybel Mini Rolls, and parents can feel good about serving a healthy and filling snack that’s tasty and convenient for all occasions,” said Babybel’s innovation manager, Iris Terolli-Hall. “With so many ways to eat Babybel Mini Rolls, there is a style for everyone, and we’re excited to see how parents and kids ‘roll’!”
According to Babybel, the Mini Rolls contain no artificial preservatives, flavors or colors. They are available in five-count packs in the dairy aisle at all major retailers and have a suggested retail price of $3.89.