- Land O' Lakes Spreadable Butter Garlic and Herb (in the category Butter/Spread)
- Sargento Ultra Thin Sliced Natural Pepper Jack Cheese (Cheese)
- Weight Watchers Salted Caramel Ice Cream Candy Bar (Frozen Dessert)
The winning products were determined solely by more than 70,000 consumers who participated in an extensive nationwide survey, conducted by independent marketing research firm BrandSpark International in partnership with Better Homes and Gardens. The 2015 survey had 294 entries and 93 winning products across a range of categories.
Americans say food and nutrition can prevent illness
In addition to determining the winning products, the BrandSpark/BHG American Shopper Study uncovers what is on the minds of American shoppers. Some highlights from this year's survey are: