hype energyHype Energy USA, Miami Beach, Fla., introduced four energy drinks targeted at women to help them “keep up with (their) busy day-to-day life,” according to a company statement. The portfolio includes Hype Energy MFP, Up, Enlite and MFP Zero varieties. Each of the drinks is made without any artificial colors or preservatives, and all of the drinks contain B vitamins. An 8-ounce can retails for approximately $1.99, and a 16-ounce can has a suggested retail price of $2.99.