Initiatives from the private and public sectors promote milk and the importance of protein at breakfast
Pennsylvania makes milk available at food banks; Kellogg’s promotes a cup of milk with a bowl of cereal for breakfast.
Pennsylvania’s Agriculture Secretary George Greig announced today a milk distribution pilot program that will make milk available at food banks in 27 counties in the state. The program will help 55,000 people served by the food bank.
The Keystone State initiative follows the news earlier in June (designated National Dairy Month) of a nutrition campaign from cereal maker Kellogg's to educate families about the importance of protein and grains, which are available in a serving of cereal and one cup of skim milk. Dr. Travis Stork, a board-certified emergency medicine physician and New York Times best-selling author, is serving as spokesman.