Organic Valley, La Farge, Wis., has named Lewis Goldstein the co-op's new executive marketing director. Goldstein reports to CEO George Siemon and Vice President of Sales Eric Newman. Theresa Marquez, who served for 17 years as Chief Marketing Executive, is "transitioning to a part-time role as Chief Mission Officer," a spokeswoman told Dairy Foods. She added that Marquez "will still be actively involved in the co-op."
Goldstein previously served as vice president of marketing at Kiss My Face, and held marketing roles at Dr Pepper Snapple Group with brands such as Snapple and Mott's, as well as at The Boston Beer Company, brewer of Sam Adams beers. A Boston-area native, Goldstein relocated from upstate New York to southwestern Wisconsin.