The company has been creating EXBERRY colors from fruit, vegetables, and plants since its foundation in 1978. It is now expanding into fermentation for the first time to increase innovation and sustainability in its plant-based solutions.
Ingredients, flavors, colors and toppings give consumers something to “scream about.” Not only will the ice cream category grow 37% over 2021, but consumers are loving the five most popular flavors: Chocolate, Cookies ‘N Cream, Vanilla, Strawberry and Chocolate Chip.
Brands could win over digital-savvy consumers by being more inventive in how they use colors to differentiate their products, creating aesthetically exciting and “like-worthy” food experiences.
Color, one of the most important sensory aspects of food, provides visual cues about quality and taste. It’s a product feature that brands can leverage to increase consumer appeal, win over new customers and inspire repeat purchase.
A natural red color is derived from lycopene extracted from tomatoes.
November 11, 2016
Shoppers would pay up to 47% more (or $2.20 a package) for flavored milk colored by natural ingredients, according to a survey by a supplier of natural colors.
Sethness’ new red-toned Class I powdered Caramel Color RT198 with a hue index of 6.0, provides a unique red-tone to a variety of food applications that require a reddish-brown appearance.