With so many choices of milk, how do dairy brands get noticed and into consumers’ shopping carts? Packaging executive Chris Gretchko explains.

Our nation's schools send 5 billion milk and juice cartons to landfills each year. Clearly, there is work to be done. Your company can specify cartons made of paperboard, and you can get involved in your child’s school recycling efforts.

Lehigh Valley Dairy Farms, Landsdale, Pa., introduced a new white bottle that is said to protect the purity of milk by blocking light intake. The dairy processor, a brand of Dean Foods, is using the name Pure Protect for the opaque container.