Those of you who are baby boomers or older Gen Xers surely remember the old Wonder bread slogan: "helps build bodies in 12 ways." Although it was retired sometime in the 1970s, the catchphrase was seemingly everywhere for years. It referred to the vitamins and minerals added to the bread to promote health.
The 15 new ‘cheftestants’ vying for the title of Top Chef will have the opportunity to cook with Tillamook products all season long.
April 2, 2021
Tillamook County Creamery Association (TCCA), a 112-year-old farmer-owned dairy co-operative based in Tillamook, Ore., said it is the official cheese and butter brand for this season of Bravo's "Top Chef" in Portland, produced by Magical Elves.
‘Smoothie Blitz’ virtual field trip with Discovery Education highlights dairy’s contributions to health and the planet.
March 9, 2021
Working with National Football League (NFL) players and Discovery Education, the dairy checkoff is unveiling initiatives that provide fresh opportunities for consumers and youth to engage with dairy and learn about the industry’s sustainability story.
Dairy marketers need to reach today’s consumers, particularly younger consumers, in fresh ways.
February 25, 2021
In a Feb. 24 fireside chat presented by the Washington, D.C.-based International Dairy Foods Association's (IDFA) Women in Dairy, MilkPEP CEO Yin Woon Rani said dairy brands need to focus on “what’s great” about milk and other dairy products and present those attributes in fresh ways to really get attention and broaden the products’ appeal among younger consumers.
The agency will optimize operational and supply chain efficiencies to benefit members and customers.
February 24, 2021
Associated Milk Producers Inc. (AMPI), New Ulm, Minn., and Litchfield, Minn.-based First District Association (FDA) announced the formation of a jointly owned common marketing agency (CMA) of the two dairy cooperatives.
Almost two decades ago, marketing companies, news outlets and market research firms across the country issued a warning to American marketers and employers: The oldest millennials soon would be coming of age, and the rest of us had better prepare for it.
Chef Christopher Collins developed a number of recipes featuring Shamrock Farms eggnog and Slane Irish Whiskey.
December 11, 2020
Phoenix-based Shamrock Farms said it teamed up with Christopher Collins, renowned chef and restaurateur, and family-owned, award-winning Slane Irish Whiskey (Slane Castle Irish Whiskey Ltd.) to offer consumers “the next cocktail craze of the season.”