When it comes to probiotics and prebiotics, you could say today’s consumers are very pro. In fact, according to a 2020 report from Hyderabad, India-based Mordor Intelligence titled “Probiotics Market — Growth, Trends, COVID-19 Impact and Forecasts (2021-2026),” the global probiotic market is expected to have a compound annual growth rate (CAGR) of 8.08% during the forecast period of 2020-2025.
Paul McCartney famously bemoaned getting older when he asked, “Will you still need me, will you still feed me when I'm sixty-four?” Now almost 80 years old, McCartney still spent his last decade on tour (this author saw him perform in 2014) and often credits a healthy diet for his longevity.
Cultures and enzymes are the “secret ingredients” behind many of consumers’ favorite dairy products. They can influence attributes ranging from taste and texture to mouthfeel and shelf life.
Initiatives will provide accessible ways for women to prioritize their personal wellbeing and discover the gut-mind connection.
March 5, 2021
Activia, a brand of White Plains, N.Y.- and Broomfield, Colo.-headquartered Danone North America, said it is partnering with new mother and self-care advocate Iskra Lawrence to get loud about gut health and the impact it can have on overall wellbeing.
The snacks include added benefits such as probiotics and vitamins.
January 11, 2021
Babybel, a brand of Chicago-based Bel Brands USA Inc., said it will introduce a range of functional dairy snacks this February in two varieties: Babybel Plus+ Probiotic and Babybel Plus+ Vitamins.
The collaboration kicks off the brand’s revamped “Gut Health Challenge,” as part of the larger A to Z campaign that boosts awareness about the gut’s link to wellbeing.
August 4, 2020
Activia, a brand of White Plains, N.Y.- and Broomfield, Colo.-based Danone North America, said it is continuing on its mission as a modern gut health innovator by bringing to life a new collaboration with Daybreaker — the global morning dance movement and wellness community — and actor, producer and philanthropist Nina Dobrev.
Most seniors remember grooving to the Bee Gees song "Stayin' Alive." And since the COVID-19 pandemic, their focus might have shifted from enjoying the golden years to literally staying alive.