Kraft Natural Cheese launched Protein Cheese Sticks, a cheese snack designed to meet growing consumer demand for convenient, protein enhanced snack options.

Available in two classic varieties — Mild Cheddar and Pepper Jack— each stick delivers 17 grams of protein per serving and contains 50% less fat than Kraft Natural Cheese’s traditional Mild Cheddar and Pepper Jack Cheese varieties.

“Today’s consumers want snacks that work as hard as they do, in an approachable format that’s easy for them to incorporate into their daily routines,” said Amanda Vaal, Director of Brand Marketing at Lactalis Heritage Dairy, a division of Lactalis USA. “Our new Kraft Natural Cheese Protein Sticks meets these needs, by delivering familiar taste people love in a traditional cheesestickand17g of protein per serving to keep consumers energized and ready for anything.

”Kraft Natural Cheese Protein Sticks are designed for versatility, making them an ideal choice for lunch boxes, workday snacking and pre- or post-workouts at home or on the go. A good source of protein paired with the trusted quality of Kraft Natural Cheese that consumers have loved for more than 100 years.

Kraft Natural Cheese Protein Sticks are now available at select retailers, including Target, Publix, Food Lion, Hy-Vee, ShopRite, Meijer and Amazon Fresh, with additional retailers to follow.