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    Dairy Processor News

    Ben & Jerry's introduces new non-dairy, oat-based formula

    Like all Ben & Jerry's flavors, the oat base Non-Dairy line-up will continue to have Fairtrade certified cocoa, vanilla, coffee and sugar, and Open Chain cocoa.

    Ben and Jerrys.jpg
    October 11, 2023

    Ben & Jerry's is unveiling a non-dairy oat-based formula. The nearly 20 existing non-dairy flavors in pints and scoop shops will make the switch to the "new and improved base" by Spring 2024, beginning with Ben & Jerry's fan favorites Chocolate Chip Cookie Dough and Chocolate Fudge Brownie.

    The oat base creates a smoother texture, allowing flavors like chocolate, decadent caramel, mint, and rich vanilla to shine as intended. As a bonus, the oat recipe reduces nut allergens, making the options more inclusive for diet sensitivities, the company states.

    "With this new recipe, Ben & Jerry's fans can expect more: more flavor, more creamy texture and more dessert euphoria with the same signature chunks and swirls. The oat recipe is so good, it's even loved by our most discerning dairy fans who are used to eating ice cream," said Ben & Jerry's Flavor Guru Colleen Rossell. 

    Like all Ben & Jerry's flavors, the oat base Non-Dairy line-up will continue to have Fairtrade certified cocoa, vanilla, coffee and sugar, and Open Chain cocoa.  

    The new non-dairy pints will begin shipping now and will be available in participating scoop shops and in grocery and convenience stores across the United States at an MSRP of $5.99-6.49. 

    KEYWORDS: Ben & Jerry's non-dairy ice cream

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