True Scoops, an ice cream mix company helping consumers make homemade ice cream, announced that it has launched a Kickstarter campaign to start production for its do-it-yourself pints hitting shelves this summer. The $15,000 campaign will support the second chapter of the company that is known for producing ice cream mixes in the baking aisle – now known as “The Maker Aisle” – at grocery stores across America.
“We want to deliver the joy of the hometown ice cream shop, in the kitchen of America’s homes and this Kickstarter will help us truly deliver that experience,” said Shelly Marshall, co-founder of True Scoops. “Cake and brownie mixes lead the Maker’s Aisle, and yet, let’s remember what goes best with cake and brownies: ice cream! When our customers stroll The Makers Aisle this summer, we are thrilled for them to pick up the new pint mixes and know that there is a new way to create that deliciousness.”
The Kickstarter campaign will support the new DIY ice cream pints hitting shelves in time for that first summer scoop. The packaging is more functional than ever, with each unit including a pint container holding all the ingredients including the pouch of ice cream mix – minus half & half – and is ready to store the delicious ice cream that True Scoops is known for.
True Scoops is a “Pandemic Silver Lining Story,” which began churning after Shelly Marshall and Kelly Williamson met at Penn State University’s infamous Ice Cream Short Course. Shelly had the idea of an ice cream mix after realizing that the traditional way of making ice cream was just way too time consuming, difficult to make, and required specialty equipment.
True Scoops launched in July 2021. True Scoops uses a co-manufacturer, Raymond Hadley, which produces the mixes.
“Ice cream is America’s most enjoyed dessert and with this Kickstarter campaign we’ll be able to provide that nostalgic feeling at home for all Americans,” said Kelly Williamson, co-founder of True Scoops. “We are thrilled to become a staple in The Makers Aisle and in homes across the Country.”