Silk Nextmilk is releasing a new campaign to inspire the next generation of milk drinkers and plant-based enthusiasts with a beverage that is made from plants but tastes like milk, with 75% less sugar.

Brooklyn Peltz Beckham, Ella Bleu Travolta, Myles O'Neal (joined by siblings Shareef, Me'Arah, Shaqir and Amirah) and Sailor Brinkley Cook are the newest faces of Silk Nextmilk, repping plant-based 'staches on screen, across social media and on U.S. billboards in New York, Los Angeles and Las Vegas to show how delicious and fun plant-based can be.  

"I love cooking and trying new recipes with my wife," said Peltz Beckham. "It's exciting to have an option like Silk Nextmilk when we are doing a plant-based meal."

"Silk Nextmilk is here for the next generation of milk drinkers, and as a proud vegan and Silk fanatic, I'm thrilled to be one of the first faces repping Silk with a plant-based 'stache," said Ella. "I'm a baking enthusiast, so if I'm not drinking a glass of Silk Nextmilk, I'm adding it to a batch of my homemade plant-based banana bread."

It's even become a family affair with the O'Neal siblings, who have opted for plant-based beverages for years. "Family is extremely important to me; I'm grateful to have my siblings by my side as we define our own plant-based 'stache legacy with Silk Nextmilk," said up-and-coming DJ Myles O'Neal. "Adding more plant-based options into my routine helps keep things fresh, and I enjoy Silk Nextmilk as a base for my morning protein shakes without lactose."

"I grew up in a plant-based household, so it's extra important for me to reach for great-tasting products in my diet," said Sailor Brinkley Cook. "I have a real sweet tooth and I love dunking my favorite vegan cookies in Silk Nextmilk." 

"With help from the faces of the next generation, we're showing just how easy it is to reach for and enjoy plant-based beverages like Silk Nextmilk," said Olivia Sanchez, Vice President of Marketing, Plant-Based Beverages for Danone North America. "As a leader in the plant-based category, we recognize that the next generation is interested in incorporating more plant-based options into their lifestyles. Silk Nextmilk is a better milk², and with a taste and texture you love. We know dairy lovers and plant-based enthusiasts will see they're not compromising any beloved milk moments, including dunking their favorite cookie into a glass of Nextmilk."